The Towel research report published by Stratview Research, is an in-depth analysis of the latest developments, market size, future technologies, market drivers, upcoming challenges, with key company profiles. The research study provides market overview, opportunities in the market, sales and revenue by region and much more business intel.

This research analyses niche markets, potential threats, and competitive strategy in various segments based on the Towel Market competitive landscape and development model in various parts of the world. This research throws light on the business strategies of the key players that might help in the growth of other companies during the pandemic era.

Impact of COVID-19 on Towel Market

As the world grapples with one of its greatest health pandemic, the economic and social disruption has affected millions of enterprises. The revenues have gone down in the year 2020 and may resume an uptrend gradually from 2021. Companies optimizing their operation and strategy will sustain and beat the competition. Stratview Research throws light on in-depth insights related to rapid alterations in the key players in each industry, growth and decline due to COVID-19, etc. The researchers at Stratview Research are regularly connecting with the clients and other key players of almost all the industries, regarding the impact of COVID-19 on their businesses.

Key Players involve in this research are:

  • GM Exports (India),
  • Nine Space (The U.S.),
  • Sunvim (China),
  • Dunroven House (The U.S.),
  • QIANXIANG (China),
  • Kimberly-Clark (The U.S.),
  • Procter & Gamble (The U.S.),
  • Behrens Group (UK),
  • WHR Gmbh (Germany),
  • Laguna Beach Textile Company (The U.S.),
  • Dock and Bay (UK), and
  • Koch Industries (The U.S.).

Growth drivers and Market Value:

This report, from Stratview Research Towel Market value and growth drivers over the trend period of 2021-26. According to the report –

The Towel Market is estimated to grow from USD xx million in 2020 to USD xx million by 2026 at a healthy CAGR of 6.5% during the forecast period.

Segment Analysis:

Type Trends

Based on type, the global towel market has been categorized into bath towels, hand towels, disposable towels, kitchen towels, others.

  • The bath towels dominated the market in 2020 owing to significant consumption of bath towels in the residential sector as well as commercial sector.
  • The rising trend of the nuclear family and with increasing hygiene awareness, consumers opt for more than one towel per person and purchase new ones with changing market trends.
  • Moreover, the rising hospitality sector with increasing hotels, resorts, and motels ensure clean towels for their customers, further driving the segment growth.

Regional Trends

By region, North America dominated the market in 2020 and is projected to grow at a steady CAGR during the review period.

  • The presence of major towel companies including bath, hand, disposable, and kitchen towels offers lucrative opportunities to the companies to cater to an ever-growing consumer base.
  • The habit of hygiene and having a towel of your own, drives the product demand in the region.
  • Furthermore, the strong home textile growth in the region further boosts product consumption.

Competitive Analysis: Understanding your rivalry is critical to your success. This section includes an analysis of your key competitors, their products/services, their differentiators, and market shares, etc.

Target Market and Audience: Identifying and prioritizing specific target markets is another key part of any industry, where research is crucial. Stratview Research’s report will help you find more about the demographics and buying behaviours of your potential customers.

Key Considerations for Market Forecast:

  • Impact of lockdown, supply chain disruptions.
  • Pre and post-COVID-19 market estimates
  • Geographical Breakdown: Regional level analysis of the market, currently covering North America, Europe, China & Japan

Impact of COVID-19 on the Global Market

The Towel report compiled by Stratview Research offers in-depth study of market opportunities and market impact that are stirred due to the COVID-19 pandemic. The detailed research report focuses upon the direct and indirect impact of COVID-19 with new product launches, M&As, supply chain overview, government regulations, strategies adopted by related market, etc.

Sneak peek into the Report:

The report provides critical insights into the market dynamics and will enable strategic decision-making for the existing market players as well as those willing to enter the market. The following are the key features of the report:

  • Market structure: Overview, industry life cycle analysis, supply chain analysis
  • Market forecast analysis
  • Competitive landscape and dynamics: Market share, product launches, etc.
  • Attractive market segments and associated growth opportunities
  • Emerging trends & Key success factors

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